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Why b-synced?


b-synced relies on the easy connection of existing IT systems and the automated transfer of product information. b-synced is able to receive any data from its customers to process it automatically into GDSN compliant data.

  • access to the GDSN with just a few steps
  • automated conversion of any data format into GDSN data
  • REST-API for system connections available
  • immediately GDSN-ready with a solution from our partners


b-synced is available in a monthly subscription model, depending on your company size and your requirements as a data provider or data recipient.

  • price model that fits the size of the company
  • depending on the number of GTINs
  • independent of current data volume
  • No suitable price model available? Individual models possible


b-synced offers the possibility for data recipientsto define their own data quality rules and makes them transparent for their suppliers. b-synced offers its customers the best possible support at all times.

  • customized quality rules for data recipients
  • practice-oriented training and workshops
  • Support from experts
  • unbeatable performance


Participants in the GDSN (GLNs)


Data recipients in GDSN (GLNs)

29.3 Mio

Products in GDSN (GTINs)

Discovery Workshop

What is GDSN about?
Which data needs to be provided?
Where does the data come from within the company?
How does the quality assurance of these data take place?
And how is the data provided to the data pool?

Develop your individual approachfor using a GDSN data pool in a full-day workshop.

more info

Onboarding Service

GDSN deployment in Retail only works if suppliers also provide data to the GDSN. We support you in planning, design and implementation of your supplier onboarding process.

Invite your suppliers to b-synced and provide your trading partners with easy access to the GDSN and high quality product information.

more info

Data pool access

Access to the GDSN in just a few steps.
Check in as a b-synced user, select a suitable pricing model that fits your scope of use, configure a communication channel and you are immediately GDSN-ready.

You can send your GDSN-XML messages directly to the b-synced data pool and make them available for retailers connected to the GDSN. Or you can use a GDSN-ready solution from our partners.

more info

Any2Standard Mapping

Can’t generate GDSN-compliant XML messages yourself? And cannot introduce a GDSN-ready solution?

No problem!
We create an individual mapping for you. You provide your product information in any format and we transform this data into the GDSN-compliant format.

more info

Standard2Any Mapping

You are a data recipient and not able to participate the GDSN because you cannot process the GDSN message format? Do you want to receive product information from the GDSN in an individual format for automated further processing in your systems?

We create an individual mapping for you and transform the GDSN message standard into any desired format.

more info

price models*:

99 €
per month
Invite User
Max. 150 GTINs
199 €
per month
Invite user
Max. 1.000 GTINs
999 €
per month
Data Quality Manager
Invite user
Unlimited GTINs
on request
No suitable price model?
Talk to us!

*All prices are exclusive of VAT.