03.02.2021 | News

Press Release: b-synced grows rapidly: Number of connected suppliers quadrupled in 16 months

Consumer goods and healthcare companies rely on the integrated services of Bayard Consulting Group – Vitakraft, Meica and Amecke use b-synced

Cologne, 02 February 2021

An exceptionally large number of suppliers of the grocery retail industry are choosin b-synced for their connection to the Global Data Synchronisation Network (GDSN). Suppliers of healthcare providers are also increasingly relying on the young master data pool of the Bayard Consulting Group.

In the report published by the GS1 community for the period from June 2019 to October 2020, b-synced has grown relatively more than any other master data pool in terms of supplier connectivity to the GDSN. b-synced also ranks a respectable fourth in terms of percentage growth in the number of connected data recipients such as retail companies. In total, there are 43 GDSN master data pools worldwide.

Among the newly added users of b-synced are industry giants such as Meica, Vitakraft, and fruit juice producer Amecke. But Bayard Consulting Group was also able to win important industry players on the data recipient side with Idealo, Brandlogistics and the Unternehmensgruppe Brüder Schlau.   

Marc auf der Mauern, Senior Consultant at Bayard Consulting, sees the great success of the GDSN data pool, which was only launched in April 2018, in the direct first-level support provided to users by specialists with more than 10 years of experience in connecting in-house systems to the GDSN: “Our great expertise in the area of the various Product Information Management (PIM) systems used in companies enables us to provide our customers with the best possible support,” explains Marc auf der Mauern. Customers also regularly describe the extraordinarily high user-friendliness of b-synced, for example in the workflow for correcting rejected data records, as a considerable advantage over other solutions.

Bayard Consulting Group offers the move from other GDSN master data pools to b-synced free of charge. The attractive pricing structure for the use of the young master data pool has also convinced many companies in the industry to switch to b-synced.

About Bayard Consulting

Bayard Consulting Group is the provider of the GDSN data pool b-synced, which makes data synchronisation easy, cost effective and reliable. Bayard Consulting Group consultants are the independent experts in Product Information Management (PIM), Master Data Management (MDM) and the Global Data Synchronisation Network (GDSN) in retail, industry and healthcare. Strategy, organisation, processes, IT, digital transformation – the experts at Bayard Consulting improve their clients’ business results sustainably and noticeably. With their expertise, the specialists advise decision-makers in all corporate functions and business processes along the value chain. The combination of recognised consulting, implementation and development ensures optimal results for their clients.

For more information, please visit:

Bayard Consulting
Senior Consultant
Marc auf der Mauern
Agrippinawerft 30
50687 Köln
T: +49 221 | 716 185 0
E: marc.aufdermauern@bayard-consulting.com

Bayard Consulting
Head of Design & Marketing
Caroline Julia Arens
Agrippinawerft 30
50687 Köln
T: +49 221 | 716 185 0
E: caroline.arens@bayard-consulting.com

Media Contact
PR | Fourspot
Björn Weber
Niddastr. 64
60329 Frankfurt
T: +49 69 | 156 154 05
E: bjoern.weber@fourspot.net